Ares Games is back home from UK Games Expo 2022. Three exciting and busy days, with an amazing crew which introduced our games to hundreds of new players and great memories of meeting our British fans. The newly released The Thing: The Board Game was a huge hit at the show, sold out by Saturday morning and awarded as "Best Strategy Board Game" by the jury of UK Games Expo Awards.
The preview of War of the Ring - The Card Game was a big success at the show: the special event on Saturday afternoon was overcrowded and to allow more people to play the prototype of the game, it was repeated on Sunday. The seminar "The Lord of the Rings, from a book trilogy to a board game trilogy", on Saturday, also gathered a good audience to hear about the past and future developments of War of the Ring game line. Presented by Roberto Di Meglio, Ares' Director of Production and co-designer and developer of War of the Ring game series, the seminar was recorded and can be watched on Ludus Vulpes You Tube channel.
On Sunday, 25 players took part to the "Battle of Birmingham", a big WW1 Wings of Glory game at our booth, including some young players at their first dogfight. At the end of the battle, everybody attending the event received a certificate for the participation and a prize.
To top off the show, on Sunday afternoon the winners of the UK Games Expo Awards were revealed, and The Thing: The Board Game won the Judges' Award in the Best Board Game (Strategic) category. Our congratulations to the game designers Andrea Crespi and Giuseppe Cicero, and to Pendragon Game Studios, who share this achievement with us.
We show below a bit of the demos and events of these three days in this photo report (click to enlarge). We thank everyone who visited our stand at UK Games Expo 2022 and the crew who worked with us during the show.
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